Have you taken the time to “categorize” your customers?  There are only 5: Suspects – they know you exist and/or you know they... 

Last week, on a particularly busy day of course,  COX had a meltdown. No internet for Margie! I grabbed my iPhone, jumped on twitter... 

Have you ever asked yourself, “What do I expect as a customer?” I think we expect friendly interactions, our problems solved, accuracy... 

In this world where we all have the attention span of a gnat on espresso it is more important than ever to be appealing quickly and... 

I’ve been spending a lot of time lately training broadcast sellers on the art of a good presentation – maybe too much time.  My... 

There are countless white papers, books, articles, ezines, and blogs out there telling you how to sell. There are trainers, educators,... 

Jack Welch once said, “Deal with the world as it is, not how you’d like it to be.” Ok, I get where he was coming from but I don’t... 

Recently, Clive Maclean Consulting wrote about what elements cause an ad agency review. These factors affect any type of relationship... 

The BBQ Saga Continues   Remember last week I wrote about the importance of knowing your customers, to find ways to do what previously... 

Yesterday my husband and I went shopping for a new BBQ. We are not big researchers, we pretty much know what features we want and we...