I’m looking for some great examples of how TV stations (or any media) are using social media (primarily facebook, twitter, blogs, email) to grow their audience and revenues. Can you help me? Please post-
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Hi Margie
USA Network is a great example of using social media. They nicely integrated facebook, twitter, and blogs. Their “Characters Unite” campaign allowed them mask the advertising of their shows behind a great cause.
http://www.facebook.com/USANetwork?v=app_10531514314
Hi Margie …
Three media outlets that I find very useful as a listener/viewer are MLB Network, MLB Home Plate on XM Radio, and Sportsradio ESPN 980 – the local sports station here in town. I’m a fan on Facebook and they update several times each day what the content is coming up. Allows me to remember to listen on the way home or look for something that night that I want to watch.
Dave.
I have used both twitter and facebook to secure new clients for me and television advertising…Highly effective..low cost way to find advertisers!